Saturday, 28 April 2007

The Latest Hotel Marketing Ploy or Gimmick

Lets recap - over the years we have had ( going to show my age here !)
1. got a crunchy drive - so you're a country house hotel
2. Put a spa jaccuzzi thing in a bathroom - so your a spa hotel
3. Make everywhere no smoking - so you are a Non-Smoking Hotel then - that gets rid of 30-40% of customers but hey who wants guests to stay and have to clean the rooms ?
4. Got a spare room with a table and a power point - a conference hotel now

The latest one..
A zero Carbon footprint eco-hotel - watch out for these coming your way fast - the fact that you have to drive to get there seems to make no difference - but if you don't use the towels we won't wash them saving us some money ( and of course saving the environment) .

Oh we love bandwagons..

No comments: